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Posts tagged with “business”

Desperate to Be Seen: Learning to Shine a Steady Beam

“If we are not fully ourselves, truly in the present moment, we miss everything.” ~Thich Nhat Hanh

While in the process of “re-branding” my business, I’ve been reading a lot about business marketing. One of the articles that I really loved contains an analogy of a lighthouse for a business model, but to me, it speaks of so much more. It’s really a life model.

The example highlights how a lighthouse doesn’t run up and down the coast, anxiously seeking any boats in the water. It doesn’t cast its beam north and south, right and left, desperate to be seen. …